heather kaplan

Woman's hand holding a strawberry with a French Manicure

creative + art director

Heather Kaplan is an LA based Creative + Art Director. She has worked in the beauty industry for over 10 years with a current focus on nails. Heather enjoys capturing the fun of beauty in her work and on an endless journey to do the most good with her work.

Skills include Creative Direction, Art Direction, Graphic Design, Print+Packaging Design, Digital Design, Copywriting, Trend Forecasting, New Collection Development

latest work


SPARITUAL At a glance

SPARITUAL as a brand focuses on making body and nail care part of your wellness ritual. We exist to do better for our bodies, and better for our planet. Your body is a work of art, shouldn’t your body care be too?

ORLY Sweet retreat

Wanna get away? This Spring & Summer head on a Sweet Retreat with six brand new Breathable shades. These bright, bold colors are sherbet to turn heads.



ORLY PRO POWDERS + GEL LAMP

Here’s one for the ORLY Pros - a new cordless gel lamp available in 3 colors, and Pro Powders color matched to 60 favorite ORLY shades.


NASA Collection

Have the galaxy at your fingertips with the all new ORLY x NASA collection. Featuring four gorgeous lacquers and four out of this world nail wrap sets, this limited edition collection is perfect for polish junkies, space fanatics and nail artists.


LISA FRANK COLLECTION

Known for eye-catching color, ORLY and Lisa Frank are a match made in rainbow heaven! Immerse yourself in our vibrant world and let your imagination run wild with bold patterns, bright colors, and iconic characters!